The Opportunity:
The Millennium Campaign seeks to partner with companies and media outlets to maximize the powerful message of possibility offered by the Millennium Development Goals to end poverty and its root causes by 2015 and inspire action to support their achievement. We would like to explore creative ways this can be achieved in partnership with a wide range of companies, products and media that reach a global audience. Our recent partnerships have included publishing information about the Millennium Development Goals on Ben & Jerry’s ice cream tubs and partnering with the international denim company G-STAR RAW to talk about the Millennium Development Goals in store windows and during their runway show at New York Fashion Week.
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Brand Integration